3rd International Packing Converters, Design and Development Agencies

March 22th to 26th, 2010. Parque de Exposições do Anhembi São Paulo (SP)

FOCUSED IN PACKING AND DESIGN

The converters, packing design and development agencies, gained a highlighted space in the International Printing, Packing and Logistics Week.

The SALÃO EMBALA INOVAÇÃO (Innovation Packing Salon) is a space directed to the packing producer companies with special focus on products and design. An event structured with attractions specially directed to the marketing professionals that will put them in contact with the new materials used by the industry in Europe and United States. The 2008 edition of the SALÃO EMBALA counted on the support of the Brazilian sector most important entities and with the participation of the packing industry global large companies.

Today Brazil is an important innovative packing production, consumption and exportation center. Due to this, the event aims to attend this market growing demand for creative solutions, anticipating the market main tendencies.

The event is integrated to the INTERNATIONAL PACKING, PRINTING AND LOGISTICS WEEK, with the BRASILPACK (International Packing Trade Fair), FIEPAG (International Paper and Graphic Industry Trade Fair), FLEXO LATINO AMERICA (International Flexography Trade Fair), and BRASIL SCREEN & DIGITAL SHOW (International Serigraphy and Digital Printing Trade Fair).

It is expected that the INTERNATIONAL PACKING, PRINTING AND LOGISTICS WEEK 2010 attracts about 1,000 exhibitors from more than 26 countries and about 45 thousand visitors/purchasers from 30 countries.

MARKET INFORMATION

PACKING - Brazil is the second most innovative country in packing

Brazil is the second country that launches more packing a year, only losing for the United States. According to the Packing Global Laboratory data, from the Escola Superior de Propaganda e Marketing (ESPM), the Country jumped from the sixth position in 2008, to the second place in January and February 2009. This meant more than 20 thousand innovative packing last year, and 48% of this number to the food sector. As a consequence of this development, the Brazilian design received seven Lions in the 2009 edition of the largest publicity festival in the world.

Last year, the packing Brazilian Industry achieved R$ 36.6 billion in Sales against R$ 33.5 billion in the previous year. The main participation was the plastic packing segment with 37.64%. The wave cardboard and card papers were in the second place with 28%, followed by the metallic with 16.94%, paper with 7.12%, and glass with 5.23%.

 

Meanwhile the packing exportation generated US$ 545.9 million in Sales to the sector in 2008. The value is 13.91% higher than 2007 and the best performances were registered by the metallic sector with 28.41%, and plastic with 22.42%.

On the other extreme, the empty packing importation increased 30.16% and represented US$ 479.6 million in sales. With the results, the sector trade balance had a superavit of US$ 66.3 million. Concerning the industries that use packing, the pharmaceutical and the clothing and accessories sectors are highlighted, since both had a production volume increase of 12.66% and 3.46% comparing to 2007, respectively (ABRE - Brazilian Packing Association data).

 

SECTORS

- Packing design and development agencies
- Packing for pharmaceutical, food, beverage, cosmetics, and cleaning products, among others.
- Packing producers and accessories for this industry.

TARGET AUDIENCE

- Businessmen
- Purchasers
- Traders
- Sector professionals
- Students

WHY TO PARTICIPATE?

- The SALÃO EMBALA INOVAÇÃO (Innovation Packing Salon) is the sector largest business generator center for the international and national markets in Latin America;
- The trade fair is an excellent opportunity to exhibit products and trademarks to a segmented and highly qualified public;
- Possibility to narrow even more the relationship with the purchasing public and conquer new customers;
- Opportunity to enlarge the new suppliers and representatives portfolio, in addition to updating and generating data for the company database;
- Knowledge of the market tendencies and competition analysis.